Google Pixel
Google’s mission is to create tech that touches people’s lives and adds that bit of magic. Here are two campaigns that communicate just that. The first campaign focuses on the Magic Editor. Working with the England Men’s Team and Michael Dappah we scripted these spots to show the Magic Editor at its best while also establishing a TOV that fit Pixel and driving over 126 impressions - exceeding all Instagram KPIs.
The second is all about Gemini. Here we created a series using well known football creators that had an authentic use case of Gemini but truly explored football history and heritage and made use of their partnership(s) with Liverpool and Arsenal. Both these campaigns were hugely successful with both exceeding their expected engagement rate and driving brand affinity.